So far, Genesis has not officially announced the price of the GV80, but it’s expected to go on sale early in 2020, according to Genesis Chief Operating Officer Erwin Raphael.
That hasn’t stopped differed news outlet from speculating on how much the GV80 could cost.
Motor1.com predicts the GV80 will be slightly more expensive than the G80 sedan, which has a base price of $42,050. “Genesis hasn't given us an official debut date yet for the new GV80, but we expect a fall showing, with an on-sale date of early 2020. The current Genesis G80 sedan starts at $42,050, so expect its SUV sibling to be a bit more expensive to start.”
Car and Driver believes that the GV80 needs to stand out by having a starting price that’s lower than all its competitors. But their number is noticeably higher than the G80.
“Like other Genesis models, the GV80 should undercut its competition by at least a few thousand dollars. That means a starting price of around $50,000 for the base V-6 GV80.”
For TopSpeed.com, they predict the GV80 will compete with the likes of the Mercedes-Benz GLS and BMW X7, rather than the GLB and X5. As a result of that they predict a much higher starting price.
“It’s difficult to estimate pricing without actual specs, but Genesis needs to keep pricing similar to the competition in order to stand a chance. Actually, unless it comes with significantly more premium features and tech than its rivals, it should cost a bit less at first since the "Genesis" badge lacks the brand cachet of Mercedes-Benz and BMW. With the Mercedes-Benz GLS priced from $69,550 and the Cadillac Escalade retailing from $73,395, the Genesis SUV would be an appealing option at around $66,000 before options. But needless to say, it could cost more.”