there has been some slow changes to the traditional dealership model, Genesis reaching out to people at events, malls or any similar areas will serve them well
I won't be surprised if we see some Genesis products gets actual servicing done at Hyundai dealers. When customers won't see it, why would it matter?850 locations was far too many and that's why there were so many varying levels of customer service. By having less authorized dealers they can have better control over the quality of service that's expected from a premium brand.
The critical project that Loasby's team will take on soon is asking, "OK, where does that take us next?" Loasby said, referring to the current design look. "If this generation is Sensuous Sportiness, do we carry on with that? Is that still relevant in five years? Or does it need to take a directional or radical step change?"
Loasby said he doesn't have an answer yet. But he's not afraid to think outside the box about Hyundai's products.
"Do we need conventional sedans anymore?" asks Loasby, 51. "A serious question: How many more petrol-engine, diesel-engine cars do we need?
"These are fundamentals we'll get into for the next generations of our high-volume products."
Future designs will have to accommodate fast-changing trends in technology, he said.
"What excites me about the new job is the whole move toward EV platforms, autonomy, drones, robotics," Loasby said. "What's next — that will be the challenge for us."
Loasby said he will need to start working on the new look soon for it to be ready for the next-generation Sonata, which is expected in about five years.
Loasby will oversee Hyundai brand design and report to SangYup Lee, who leads Hyundai and Genesis design as head of the Hyundai Design Center, and to Luc Donckerwolke, who is in charge of Hyundai, Genesis and Kia as chief design officer of Hyundai Motor Group.
If the SUV's actually look like what some renderings suggest they will, sales will be through the roof!Even with crossovers and SUV's on the way, recovering from the sales slump leading to then will be tough!
Evne if they can deliver 80% of that rendering then it's going to be a hit. The amount of detail Genesis puts in their designs is refreshing to see compared to other companies.Hard to tell from this photo but Genesis might be delivering 80% of what that rendering shows. It sure matches up to the new G80.