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The closet competitor IMHO is the 2022 Audi Q4 e-tron.
It starts at $59,996 CAD and tops out at around $70;000.-- fully loaded.
the 2022 Audi Q4 Sportback e-tron starts at $67,600 almost loaded, $72,000 loaded as equivalent to GV60 Advanced.
GV60 will need to be lower in price to attract a market as Audi has a significant premium badge to Genesis.
It starts at $59,996 CAD and tops out at around $70;000.-- fully loaded.
the 2022 Audi Q4 Sportback e-tron starts at $67,600 almost loaded, $72,000 loaded as equivalent to GV60 Advanced.
GV60 will need to be lower in price to attract a market as Audi has a significant premium badge to Genesis.